Terms & Conditions

Last Updated: April 21, 2026

Welcome to C2C Media. These Terms & Conditions constitute a legally binding Master Services Agreement (MSA) between you (the “Client”) and C2C Media (“Agency,” “we,” “us,” or “our”), governing your use of our website (https://c2cmedia.ae) and the digital marketing services we provide.

By accessing our website or retaining our services, you accept these terms & conditions in full. If you do not agree to these terms & conditions, please do not use our website or services.

1. Scope of Services

C2C Media provides comprehensive digital marketing and web solutions across the GCC (including the UAE, Saudi Arabia, Qatar, Oman, and Kuwait) and global markets. Our services include:

• Search Engine Optimization (SEO)

• Web Design and Web Development

• Social Media Marketing and Management

• Performance Marketing and Paid Advertising

• Graphic Designing and Corporate Branding

Specific deliverables, timelines, and budgets will be outlined in a customized Statement of Work (SOW) or formal proposal/invoice provided to the Client.

2. Client Obligations & Project Delays

To ensure successful project delivery, the Client agrees to provide timely access to necessary assets, including CMS logins, hosting environments, analytics platforms (GA4, Google Search Console), high-resolution logos, and approvals.

• Approval Delays: C2C Media requires prompt feedback on design drafts, development milestones, and ad creatives.

• Impact on Billing: Delays caused by the Client failing to provide necessary access, assets, or feedback will result in corresponding project delays. However, Client-side delays do not pause, exempt, or alter the agreed-upon billing cycles or payment schedules.

3. Payment and Billing Terms

• Retainer Agreements: Monthly services (SEO, Social Media Management, Performance Marketing) are billed in advance at the beginning of each billing cycle.

• Project-Based Services: Web development, design, and branding projects require a non-refundable upfront deposit (typically 50%, unless otherwise stated in the SOW) before work commences, with the balance due upon milestone completion or final delivery.

• Non-Refundable Policy: Due to the intangible and labor-intensive nature of digital marketing, strategy creation, and coding, all payments and deposits for services rendered are strictly non-refundable.

• Late Payments: C2C Media reserves the right to pause ongoing campaigns, suspend website hosting, or withhold final design deliverables if invoices are not paid within the agreed timeframe.

4. Third-Party Platform Liability Disclaimer

C2C Media utilizes industry best practices; however, the digital landscape is governed by third-party platforms outside of our direct control.

• Search Engine Algorithms: We do not guarantee specific ranking positions, exact traffic volumes, or immediate SEO ROI. Search engines (e.g., Google) frequently update their algorithms, which may cause ranking fluctuations for which C2C Media is not liable.

• Advertising Platforms: C2C Media is not liable for ad account suspensions, disapprovals, or policy violations initiated by third-party platforms (e.g., Meta, Google Ads, LinkedIn, TikTok).

• Hosting and Tech: We are not responsible for website downtime, data loss, or breaches caused by third-party hosting providers, plugins, or external server failures.

5. Intellectual Property Rights

C2C Media retains full intellectual property rights to all preliminary drafts, unused design concepts, and proprietary marketing frameworks developed during the project.

Upon full and final payment of all outstanding invoices, the Client is granted exclusive ownership rights to the final, approved deliverables (e.g., finalized website code, approved logos, published content). C2C Media reserves the right to display the completed work in our professional portfolio and case studies unless a formal Non-Disclosure Agreement (NDA) is signed.

6. Termination and Cancellation

Either party may terminate an ongoing retainer agreement by providing a 30-day written notice, unless a longer term is specified in the SOW. Upon termination, the Client remains fully liable for all work completed, hours logged, and third-party expenses incurred up to the effective date of cancellation.

7. Governing Law and Jurisdiction

These Terms and Conditions shall be governed by and construed in accordance with the laws of the Emirate of Dubai and the federal laws of the United Arab Emirates. Any disputes arising from these terms shall be subject to the exclusive jurisdiction of the courts of Dubai, UAE. Contact us to learn more.